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Library Classics

The Culture Blueprint

The Step-By-step Guide to Shift and Design Your Company Culture

Robert Richman

Richman provides you with the blueprint for carefully designing a company culture so you can achieve the best results. Three types of people in your organization—promotors of culture, distractors, and neutrals—work to shape it. In the end we count on the neutral people to evolve into promoters of our new culture.


The Culture Blueprint helps us understand how important values and people are to scaling culture across an organization. The included toolkit enables us to assess your company values and provides many helpful tips.

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